Job Title: Marketing Manager
Location: Newry, Co Down
Employment Type: Full-time
Salary: 45k
Our client is a rapidly growing teamwear and sports apparel provider, supplying bespoke kit, leisurewear, and custom sportswear to clubs, schools, and businesses worldwide. They are looking for a strategic Marketing Manager who will lead the planning, development and execution of the marketing strategy.
The role:
- Develop and implement a strategic marketing plan aligned with overall business goals.
- Define target markets and tailor campaigns accordingly.
- Set quarterly and annual marketing objectives and performance indicators.
- Manage brand guidelines to ensure consistent messaging, tone, and visual identity.
- Drive the digital strategy, owning social media, email campaigns and website content.
- Manage and work closely with the Marketing Executive.
- Create compelling content that showcases products, partnerships, events, and community involvement.
- Conduct market research and competitor analysis to identify trends and growth opportunities.
- Manage and monitor the marketing budget effectively.
- Provide regular performance reports and ROI analysis to senior leadership.
The person:
- At least 4 years demonstrated experience in marketing strategy, campaign execution, and brand building.
- Strong digital marketing expertise (social media, email, analytics).
- Excellent communication and stakeholder engagement skills.
- Familiarity with CRM, marketing automation tools, and analytics platforms – experience with Salesforce and Mailchimp desirable.
- Creative thinker with strong commercial awareness.